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Sinuate Media, a marketing technology firm in Mesilla, has launched Approach Positive, an online platform that makes digital marketing accessible for small businesses, the company said in a Jan. 6 news release.
“Time and again, we hear from business owners who are overwhelmed by the digital learning curve and do not have the capacity necessary to build a solid digital footprint,” Sinuate Media founder and CEO Leah Messina said.
“In launching Approach Positive, our goal is to make it easy – and approachable – for businesses to
affordably access marketing expertise, attract an online audience, and keep them coming back,” Messina said.
The self-serve marketing platform, www.approachpositive.com, allows businesses to choose from three
options depending on where their business is in development, from startup to established.
“We want small businesses to take advantage of the marketing tools available to them and not feel like they need to spend months learning them while also running their day-to-day operations.” Messina said.
Approach Positive will also offer access to marketing resources to member businesses, including training
programs and bootcamps, Messina said. Visit www.approachpositive.com.
Messina founded Sinuate Media in 2006. The business is located at 1910 Calle De Parian in Mesilla.
