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Securing the heart of downtown Las Cruces


Downtown Las Cruces is the vibrant pulse of our city, where the essence of our community comes to life. It's a place where residents, employees and visitors converge to celebrate the unique spirit of our hometown. Yet, to uphold the dynamic essence of our downtown, prioritizing safety is paramount.

Under the proactive leadership of the city and the Tax Increment Development District board, alongside the advocacy of the Downtown Las Cruces Partnership, significant strides have been taken to fortify safety measures. From augmenting private security presence to ensuring well-lit parking facilities and implementing state-of-the-art mobile camera arrays, we are steadfast in our commitment to cultivating a secure environment for all.

Collaboration with the city stands as the cornerstone of our mission. Through innovative projects such as the lighting initiative for the Arts and Cultural District, we not only enhance safety but also elevate the visual allure of our downtown, fostering a welcoming ambiance for all who visit.

Our local businesses are invaluable partners in this collective effort. By maintaining well-lit premises, utilizing advanced surveillance systems and fostering a vibrant atmosphere, they play an integral role in nurturing a sense of security within our community.

Nevertheless, safety remains a shared responsibility. Each of us holds a vital role in safeguarding the well-being of our downtown. By embracing fundamental safety practices and remaining vigilant, we can collectively enhance the overall security of our beloved community.

Let us reaffirm our unwavering dedication to downtown Las Cruces. Let us walk its streets and callesitas, attend plaza events, wander the farmer’s market, indulge in its diverse cafés and restaurants, patronize its unique shops and stores and immerse ourselves in its rich cultural tapestry. Together, let us ensure that safety remains a guiding principle in our downtown experience. With our united efforts and steadfast commitment, we can ensure that downtown Las Cruces continues to flourish and thrive for generations to come.

John Muñoz is board president of the Downtown Las Cruces Partnership.

Downtown Las Cruces, private security, mobile camera, safety